Tribeca Film Festival: Print

The Tribeca Film Festival has become a staple of culture in New York City. To celebrate its 15th year, we created a campaign that includes print and out of home and digital components, celebrating iconic landmarks of New York City along with famous scenes throughout the history of film.

The design idea was simple, take out the bar in the Tribeca logo and use New York scenes as a replacement. This demonstrated how integrated the festival and New York truly are.